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Dokitami

Creative Strategist

Lagos, Nigeria · Hybrid · Full time · Mid level

₦300k–₦400k / month

About the role

Build a high-performing pipeline of testable advertising concepts to generate qualified leads and boost conversions. Manage creative direction and performance data across digital funnels.

What you’ll do

• Extract Voice-of-Customer insights from feedback and market trends. • Develop testable messaging angles and unexpected hooks. • Write briefs and oversee production for video and static assets. • Collaborate with Media Buying team to analyze and optimize ad performance. • Ensure ad hooks align with landing pages and maintain healthcare compliance.

What you’ll bring

• Must be Lagos-based for studio and production days. • Experience in performance-focused direct-response campaigns. • Data-driven mindset focused on lead quality and ROAS. • Confident in shoot planning and on-set direction. • Proficient with AI tools for research and creative development. • Reliable laptop, high-speed internet, and power for remote work.

Posted 2 hours ago