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Blackbaud

Principal Field Marketing Manager

Remote · United States · Full time · Mid level

$87.7k–$114k / year

About the role

Manage the full event lifecycle for K-12 vertical marketing to build relationships and drive opportunities. Own event strategy, execution, and impact measurement.

What you’ll do

• Own vertical calendar for conferences and events. • Prioritize events based on strategy and pipeline needs. • Lead planning and execution across budgets and logistics. • Connect events to Demand Gen, Sales, and Customer teams. • Create playbooks and report event performance.

What you’ll bring

• Proven success linking events to pipeline and revenue. • Strong project and vendor management skills. • Experience partnering with Sales and Demand Generation. • Ability to activate approved product narratives. • Skilled in onsite event management.

Life at Blackbaud

Offers medical, dental, vision insurance, remote-flexible work, wellness programs, 401(k) with match, paid time off, parental leave, and tuition reimbursement.

About Blackbaud

Blackbaud provides software dedicated to powering social impact, helping organizations work smarter and achieve more through purpose-driven technology and responsible AI.

Posted 3 hours ago