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Toast
Senior Manager, Lifecycle Marketing
Remote · CAN · Full time · Senior level
$123k–$197k / year
About the role
Lead lifecycle marketing programs to drive customer engagement, retention, and growth. Build and optimize automated customer journeys using AI and data-driven insights.
What you’ll do
• Build and manage lifecycle programs across customer journey stages. • Design customer journeys aligning messaging, offers, and timing. • Run lifecycle-driven cross-sell programs end to end. • Implement AI-powered workflows and personalization. • Maintain dashboards and optimize campaign performance.
What you’ll bring
• 10+ years in lifecycle or CRM marketing roles. • 2+ years managing people or programs. • Hands-on experience with cross-sell and growth programs. • Advanced proficiency in Marketo or similar platform. • Work authorization for Canada.
Life at Toast
Offers competitive compensation, equity, benefits, and a hybrid work model. Values learning, AI adoption, and inclusive culture.
About Toast
Toast creates technology to help restaurants and local businesses succeed digitally, improving operations, sales, and customer engagement.